The blog that I am going to analyse is a recipe blog , Simply Recipes, created by Elise Bauer.

Elsie is a Silicon Valley consultant. She started posting recipes on this blog to document all her family recipes. Her parents are great cooks! His dad, particularly, enjoys experimenting with food.

Simply Recipes was noted in Time’s magazine’s 50 Coolest Websites of 2006 as one of the greatest resource for cooks. In addition, it was also voted Best Food Blog Overall in the 2006 Food Blog Awards.